Effective Software-to-User Communication

Charlottesville Neon Guild March 2014



Matt Makai | @mattmakai | makaimc on GitHub | Twilio Developer Evangelist

Arin Sime | @arinsime | asime on GitHub | AgilityFeat Founder & CEO

Why?

Email

Text messages

Automated Voice Calls

Human-to-Human Voice Calls

What's coming

  • Effective
  • Ineffective
  • Integration options
  • Code / Demo

Email

Effective Email

Receipts

News Digests

Check-ins

Ineffective Email

Phishing

[Action required]

Integration Options

  • Set up SMTP server
  • Transactional API
  • Batch API
import sendgrid

sg = sendgrid.SendGridClient(
    'YOUR_SENDGRID_USERNAME',
    'YOUR_SENDGRID_PASSWORD')

message = sendgrid.Mail(
    to='john@email.com',
    subject='Example', html='Body', 
    text='Body', 
    from_email='doe@email.com') 

message.add_to('Example Dude ')

status, msg = sg.send(message)

Text messages

Effective SMS

Take action!

Mobile App Distribution

Two Factor Authentication

Zapier

Ineffective SMS

!immediately actionable marketing

Receipts

SMS Demo

Automated Calls

Effective Automated Calls

Prescription pick-up

Emergency call trees

Ineffective Automated Calls

When you're expecting a human...

Automated Calling Demo

Human Voice Calls

Effective Human Voice Calls

Helpdesk software

Conference calling

Voice Calling Demo

Matt Makai

Future of communication...

Picture references